The Product
Empowering couples to navigate their relationship journey, this app fosters organization, open communication, and mutual understanding every step of the way.
Project Duration
October 2023 - March 2024
The Problem
Managing reminders, to-do lists, and other tasks becomes cumbersome without the support of a unified app, creating unnecessary hassles in coordination. There is no app in the market that does all of that.
The Goal
Enhances couples' communication and productivity by seamlessly integrating all essential features into a single, user-friendly application.
The Role
Product designer - responsible for shaping the user experience and aesthetic appeal of the application.
Responsibilities
1. User research
2. Wireframing
3. Prototyping
Competitor Analysis
I conducted research on Google to analyze my competitors, organizing the findings into a table on Notion for clearer comparison of their similarities and differences. Subsequently, I utilized Procreate to create a brainstorm diagram outlining the competitor analysis, categorizing them into intimacy, practicality, communication, gaming, counseling, sexuality, and dating.
Persona: Lily Adams
Problem statement:
Lily is a sentimental young adult who needs a couples’ app to document memories with her boyfriend.
Age: 25
Education: Major in Mass Communication
Hometown: Brooklyn, New York, United States
Family: not married yet
Occupation: Social media influencer
"I'm looking for an app that enables me to effortlessly document and cherish all the wonderful memories I create with my boyfriend, allowing me to fondly revisit them in the future."
Goals
1. Effortless Memory Documentation
2. Organized Memory Storage
3. Customizable Memory Formats
4. Seamless Sharing
5. Long-Term Memory Preservation
Frustrations
1. Difficulty Remembering Details
2. Cluttered Memory Storage
3. Limited Memory Format Options
4. Complex or Time-Consuming Interfaces
5. Fear of Memory Loss
Persona: Ali Abdul
Problem statement:
Ali is dad of two children who needs a couples’ app to keep his married and family life organized.
Age: 40
Education: Major in Computer Science
Hometown: London, United Kingdom
Family: married with two young children
Occupation: Software developer
"I'm looking for an app that enables me to keep track of family budget and expenses with my wife.”
Goals
1. Efficient Budget Management
2. Collaborative Task Management
3. Convenient Grocery List Management
4. Financial Planning
5. Expense Tracking
Frustrations
1. Lack of Organization
2. Difficulty in Coordination
3. Inefficient Grocery Shopping
4. Uncertainty in Financial Health
5. Limited Time for Financial Planning
Paper wireframes
Digital wireframes
Final designs
Accessibility considerations
1. Contrast checker
Using contrast checker to make sure that my UI designs and colour choices meet accessibility standards
2. Adding microphone
The microphone feature enhances accessibility by enabling users to interact with the application using their voice instead of traditional input methods like typing or clicking. This feature benefits individuals with motor disabilities, limited dexterity, or vision impairments who may find it challenging to use a keyboard or mouse. Additionally, voice input can increase productivity, improve efficiency, and provide an alternative means of interaction for users with diverse needs and preferences.
3. Light and dark mode
Light and dark mode options improve accessibility by allowing users to choose the display mode that is most comfortable for their eyes and visual preferences. This customization reduces eye strain, enhances visibility, and improves readability, benefiting users with varying vision capabilities and preferences. Additionally, dark mode can conserve battery life on certain devices.
Let’s connect!
Interested in discussing how I can tailor this app to your specific needs or exploring more of my design portfolio? Feel free to reach out for a chat or to view additional projects. I'd love to hear from you!